Existential Events – Real World to Virtual World – Continuous Global Business Events

July 16th 4PM Eastern

Presenter: Thomas B. Cross Executive Director Pandemic Tech Alliance

Moderator: Special Guest Commentators

30-Minute Presentation with 30+ Minutes for Q&A and Dialog

The world is changing and it is not going back to the way it was.  Onsite events will evolve via digital transformation and emerging augmented and virtual reality, mobile streaming and emerging immersive virtual presentations with AI-driven existential events.  It’s not that people don’t want to go to live events they need to know the events are safe and that people at the events are also safe as well as getting to and from the event is also safe. This webinar will explore the business, technological and human factors that make events exciting, adventurous and engaging. Here are some comments in a research survey conducted with CEO’s and CMO’s expressing their views on their plans:

  • We need to rethink just main events but also local partner events
  • We can’t do too many online “bunched” events as there we can only do so much
  • Large shows going to virtual — we are learning along with them
  • Need to offer “hands-on” virtual events 
  • Only so many hours in a day for vendors and users
  • 90% !! already working on alternative solutions
  • We are “doubling-down” on digital platforms 

Presenter: Tom Cross is seriously one of the great thought leaders of our era. Having written more than 1,000 articles on the widest range of technology, applications and business leadership, he has helped 100s of companies accelerate their performance and succeed in their pursuits. He is a superb strategist and thinker with the ability to design and deliver on marketing, product development and channel management. I also strong recommend him for his work ethic and leadership skills.”Evan Kirstel Social

This brief webinar is an introduction, collaborative discussion and analysis of moving, migrating, re-thinking everything about onsite and online business marketing and communications. Nothing is off the table as live show producers, exhibitors and others have vested interests in these productions but all realizes that there needs to be new ideas, concepts and ways to enhance these events.  As one CMO put it, “onsite events give us ways to demonstrate solutions and offer a personal approach to customer engagement.  However, 99.99% of the people cannot go, won’t go, but also need to know about what we do, we need to be engaging differently with video, online, streaming, mobile and whatever is imaginable.” 

Evaluations from previous classes – “Getting a fresh look at how we should do rather not do social media was worth the course alone plus the ”heat map” approach was really insightful.” S.R. CMO.  “You think you know everything and are really ready but you are just a fool in the dark.  This seminar amped up our readiness.” R.E. CM.  “After Boeing, Covid19 every CMO and CEO should get this for their company.”  R.R. CMO

Custom Delivery for Private Audiences– Indepth webinars with additional time for private advisory is available. Scheduling is extremely limited due to previously scheduled seminars. If you have topic or scheduling questions, you can call 303-594-1694 or email tom@pandemtechalliance.org

Disclaimer If you have any questions regarding specific content presented or want specific topics or issues addressed, please email or call. The author and presenter(s) have used their best efforts in preparing this seminar and the programs contained in it. These efforts include the development, research, and testing of the theories and programs to determine their effectiveness. The author and presenter make no warranty of any kind, expressed or implied, with regard to these programs or the documentation contained in this seminar. The author and presenter shall not be liable in any event for incidental or consequential damages in connection with, or arising out of, the furnishing, performance, or use of these programs.

To register for the webinar, email cross@gocross.com

Comments are closed.